Monthly Archives: May 2013

Kit Kat – Chocolate or Chanachur?

For those who have grown up in Calcutta in the mid- 90s, the words, ‘Kit-Kat’, would at the same time suggest a tangy mixture called ‘Chanachur’, a favourite snack of the banter loving Bengali and the internationally renowned, crispy chocolate fingers, sleeved in a red wrapper, manufactured by Nestle. Apparently, since the 80s and 90s […]

I-Crave a Well-Known Trademark

At IPR Beacon, we think, a well-known Trademark is a bit like a movie star; someone, who has consolidated a position for himself in the minds of people through years of performance, has a unique, inimitable style and is known the whole world over even though he may not have traveled much. You’ll see why; […]

Kit Kat – The shape of things!

This development is so interesting that even though it happened around the fag end of 2012, we were convinced the Beacon had to turn its focus on it. Nestle has won a trademark lawsuit against Cadbury over their IP rights on the chocolate bar’s four-fingered and three-dimensional shape. Now, as a bit of a reminder […]